HEART OF A LION

Visual Identity for a Summer camp

Client: Vineyard Columbus

Timeline: June, 2025

Project Type: Summer Camp Branding

Objective: The objective of the Heart of a Lion summer camp is to create a transformative experience for students in grades 6–12 that nurtures bold faith, inner strength, and spiritual confidence. Through engaging activities, biblical teaching, and community connection, the camp aims to help students understand their identity in Christ — that while they may feel like sheep, they have been given the heart of a lion through God’s gift of faith. This project seeks to inspire students to live courageously, trust their Shepherd, and embrace the strength God has placed within them.

Category: Visual Graphics for Sermon Series

Tools: Adobe Illustrator, Photoshop.

Skills: Visual communication, Storytelling, Clothing design.

CONCEPT

This project shows a blurred sheep in a calm landscape, symbolizing humility and dependence.

GUIDELINE:

Color Palette:

R=222 G=217 B=194 #DED9C2

R=83 G=85 B=74 #3C705E

Key Visuals

Typography:

Primary

Secondary

Primary visual

Secondary visual

Regular

Condensed

Bold

Visual graphics

Merch

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Life Lessons from Joseph

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People of his presence